{"title":"Mifkins","description":"\u003cp\u003eYorkshire based, Mifkins is the creation of illustrator Natalie who's grandparents fondly named her Mifkins as a kid, inspiring the brand that wants all kids to see themselves in the characters they create.\u003cbr\u003e\u003cbr\u003eAdorable, colourful and nostalgic - Mifkins create cards for little and big kids! Featuring fantasy castles, animals on the bus and adorable kawaii style creatures, these unique cards stand out on our shelves with their unusual shapes and bold style.\u003c\/p\u003e","products":[{"product_id":"ice-cream-birthday-card","title":"Ice-Cream Birthday Card","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThis unique greetings card, designed to resemble a striped ice cream tub with three scoops, a waffle and a flake! 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